Ford Will Produce More Ford GTs — But How Many is Too Many?

New Ford GT Red Silver Detroit 2017
Ford just announced an increase in Ford GT production

This would normally be a Flashback Friday post but Ford recently made a big Ford GT announcement that deserves immediate coverage. Check back next Friday for another trip down memory lane of Karl’s Past Cars. For today, let’s talk about new Ford GT production numbers.

2017 Ford GT Production
2017 Ford GT production began on December 16, 2016

When Ford first announced production of the new Ford GT it was set at 500 units produced over 2 years (logically figuring 250 produced each year). Then the automaker was flooded with 6,500 applications in April of 2016, quickly leading Ford to commit to 4 years of production and a total of 1,000 units. The first 750 units were immediately allocated, leaving 250 available for a final round of application and review.

Ford GT Being Built at Multimatic in Canada
MARKHAM, Ontario, Canada, Dec. 16, 2016–Raj Nair, Ford executive VP, global product development and chief technical officer, drove the Ford GT supercar off the line to help celebrate the event along with employees and guests. The all-new Ford GT is entering the final phase of development and production has begun. One of the first Ford GTs is being driven off the line at the Multimatic assembly location with the first behind the scenes look at the assembly line for all-new Ford GT. The Ford GT is the culmination of years of Ford innovation in aerodynamics, lightweight carbon fiber construction and ultra-efficient EcoBoost engines. Photo by: Sam VarnHagen

Yesterday Ford decided to increase new Ford GT production to 1,350 total units, extending production through 2022. For years I had heard rumors that total production could go as high as 1,250, so the new number didn’t really surprise me. What did surprise me was the length of production — 6 years. 

Ford GT Factory Tour
Completed Ford GTs at Wixom Plant

One of the best things to happen to the 2005-2006 Ford GT was its compressed production timeframe. The car was supposed to be made for 3 years, from 2004-2006, at 1,500 a year. But the intitial production process ran into unexpected issues and the GT didn’t begin volume assembly until 2005. Ford could have made it a 2005-2007 model, but with new side impact standards starting in 2007 it would have meant adding costly side airbags and/or door strengthening to what was already a high-cost, low-profit, low-volume model. 

Ford GT GT4 Laguna Seca
Ford GT on Laguna Seca’s front straight

So the 2005 and 2006 Ford GT was limited to 2 years of production and 4,038 total units. When that generation Ford GT arrived it was one of the top performance cars you could buy. And when it left 2 years later it was still one of the top performance cars you could buy (winning the first ever Car & Driver LIghtning Lap event in 2006).

Mercedes-McLaren SLR Front
The Mercedes-Benz McLaren SLR went on sale in 2003 at $450,000

In contrast, when Mercedes-Benz introduced the McLaren SLR in 2003 it had a starting price of $450,000 and was slated for 7 years of production at 500 a year. I was at the press introduction and immediately knew the price and production run didn’t compute. It was too many cars for too many years. It was easy to predict that by the time year 7 arrived the SLR would be obsolete in terms of performance, and nobody would want one at that price. 

Mercedes-Benz McLaren SLR Rear
Production was originally slated for 3,500 units, but stopped after just over 2,100

To put it bluntly — I was 100% right. The SLR had the usual “first-on-the-block, gotta-have-it” over-monied buyers willing to pay more than MSRP. But that group was small and didn’t last long. By its third year M-B was struggling to move the SLR, even after a convertible version joined the line up. Mercedes-Benz killed the SLR production run after 6 years and just over 2,100 units. On the used market these cars still sell for well below original MSRP.

Mercedes-Benz-McLaren-SLR-Engine
The SLR’s 5.4-liter V8 made 617 horsepower but was hauling around nearly 4,000 pounds

Thankfully, the new Ford GT is not the Mercedes-Benz McLaren SLR. First, it’s a well-executed supercar that’s already won Le Mans and the GTLM manufacturers title. The McLaren SLR weighed too much, never had a racing pedigree and didn’t drive particularly well. The race-oriented carbon-ceramic brakes were terrible on the street, and despite its carbon-fiber construction the SLR still weighed almost 4,000 pounds. Also, 1,350 Ford GTs is still far less than the 3,500 units Mercedes-Benz originally planned — and then abandoned — for SLR production.

2017 McLaren 720S White Front
The McLaren 720S is among the cars already outgunning the new Ford GT

BUT — the long production run means the Ford GT will be going up against cars engineered and developed well after it was engineered and developed. If Car & Driver’s Lightning Lap is your personal benchmark of supercar performance the Ford GT has already been de-throned after holding the top spot for about 6 months. How will it stack up against the supercars of 2022?

2019 Ford GT Heritage Edition Doors Open
All 2019 Heritage Edition models will have contrasting blue-and-orange stitching

Of course plenty of die-hard Ford GT fans are now screaming at their computer screen — “SHUT UP!! I DON’T CARE ABOUT OTHER PERFORMANCE CARS OR SOME STUPID MAGAZINE TEST!!! THE FORD GT IS THE COOLEST CAR EVER!!!!” Good for you, that’s basically how I feel, too. And anyone buying a supercar thinking “this is the fastest car now and will be the fastest car forever” is an idiot. Time moves on and performance benchmarks continually get eclipsed by newer models.

Ford GT Le Mans Winner Detroit Show Race Car Front
Ford’s Le Mans winner broke auto show protocol by proudly wearing its French-dirt

However, I also know a supercar’s image (and long-term value) is based on its standing in the performance car spectrum when it was new, as well as factors like racing pedigree and heritage. The Ford GT already has racing pedigree and heritage. That can never be taken away. But I would still love to see it enter and depart the supercar scene at or near the top of the supercar performance spectrum, just like the 2005-2006 Ford GT did.

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